Privacy Policy | Smart Marketing First
This Privacy Policy explains how Smart Marketing First BIZ ("we," "us," or "our") collects, uses, and protects personal information in compliance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable British Columbia privacy legislation.

1. Who We Are

Smart Marketing First BIZ is a digital marketing agency based in Abbotsford, British Columbia, Canada. We provide local SEO, advertising management, business audit, and lead generation services to small and medium-sized businesses across BC.

If you have questions about this policy, contact us at:
Email: info@smartmarketingfirst.com
Phone: 604-719-4836
Address: Abbotsford, BC, Canada

2. Information We Collect

We collect personal information only when you voluntarily provide it through our website forms, phone calls, or email correspondence. This may include:

  • Name, business name, and job title
  • Email address and phone number
  • Business address and website URL
  • Industry, marketing budget, and business goals (from discovery and intake forms)
  • IP address and general geographic location (automatically collected when you submit a form)

We do not collect payment card information through our website. Invoicing is handled through Zoho Invoicing and third-party payment processors subject to their own privacy policies.

3. How We Use Your Information

We use collected information to:

  • Respond to your inquiries and provide requested services
  • Prepare proposals, audits, and reports for your business
  • Send service updates, invoices, and relevant communications
  • Improve our website and service offerings
  • Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4. Legal Basis for Processing

We collect and use your information based on:

  • Your consent — when you submit a form or contact us, you consent to the use of your information as described in this policy
  • Contractual necessity — to deliver services you have engaged us to provide
  • Legitimate interests — to operate and improve our business, respond to inquiries, and prevent fraud

5. Information Sharing

We may share your information with trusted third-party service providers who assist us in operating our business, including:

  • Zoho CRM and Zoho Invoicing — for client relationship management and billing
  • Google Workspace — for email and document management
  • ipapi.co — for geographic location lookup from form submissions (IP address only)

These providers are contractually required to protect your information and use it only for the services they provide to us.

We may also disclose information if required by law, court order, or government authority.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, or as required by law. Inquiry data from non-clients is retained for up to 24 months. Client information is retained for a minimum of 7 years for accounting and legal purposes.

You may request deletion of your information at any time (subject to legal retention requirements) by contacting us at info@smartmarketingfirst.com.

7. Cookies and Tracking

Our website may use standard web technologies including cookies and analytics tools to understand how visitors use our site. This may include Google Analytics or similar services that collect anonymized usage data. You can disable cookies through your browser settings at any time.

We do not use tracking technologies to build advertising profiles or share your browsing data with advertisers.

8. Your Rights

Under PIPEDA and applicable Canadian privacy law, you have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate information
  • Withdraw consent (where consent is the basis for processing)
  • Request deletion of your information (subject to legal obligations)
  • Lodge a complaint with the Office of the Privacy Commissioner of Canada

To exercise any of these rights, contact us at info@smartmarketingfirst.com. We will respond within 30 days.

9. Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before submitting any personal information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of our website or services after changes constitutes your acceptance of the updated policy.

12. Contact Us

For any questions, concerns, or requests related to this Privacy Policy or your personal information, please contact:

Smart Marketing First BIZ
Abbotsford, BC, Canada
info@smartmarketingfirst.com
604-719-4836